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Getting the best from your web designer

Building a new website can be a transformative experience for your business or personal project. We’ve taken peoples ideas and turned them in to profitable businesses, but the most successful are those that entered in to the process with a plan. We’ve put together a some tips to help you get started.

Define Your Website Goals Clearly

Before you even start looking for a web designer, have a clear understanding of what you want to achieve with your website. Are you aiming to boost sales, increase newsletter sign-ups, showcase your portfolio, or provide information? Having well-defined goals will guide the design process and ensure that the end product aligns with your vision.

Things to consider:

  • Aesthetics – find a few websites you like the look of. What do you like about them?
  • Functionality – what do you want your website to do? Do you need a shop, take payments, bookings, social media integration.
  • Your audience – who is the person you want to visit your site? Put yourself in the shoes of your customer a build the website experience around them.

Communicate Your Vision

Effective communication is key. We’ll help your build a comprehensive brief that includes your goals, target audience, brand guidelines, and any specific features or functionalities you need. Share examples of websites you like and explain why they appeal to you. The more information you provide, the better equipped your designer will be to create something that meets your expectations.

Establish a Realistic Timeline

Work to set a realistic timeline for the project. We’ll set out a schedule of work from the start and do our best to communicate as we progress. We will create a preview of your site while it’s being built so you can see and test it as we progress.

Stay Involved

Regular communication and feedback are essential throughout the design process. We’ll schedule regular check-ins to review progress and provide constructive feedback. This helps catch any issues early and ensures that the project stays on track.

Focus on User Experience

A visually appealing website is important, but functionality and user experience (UX) are paramount. We will guide you on creating a user-friendly interface, ensure fast loading times, and making your site mobile-responsive (that’s around 70% of your visitors!). A site that is easy to navigate will keep users engaged and encourage them to return.

Prepare for Revisions

Revisions are a part of the design process. Be prepared to go through a few rounds of edits to fine-tune the design. Provide clear and specific feedback during this phase to help your designer understand your preferences and make the necessary adjustments.

Think Long-Term

Consider the long-term maintenance of your website. If required, we offer ongoing support. Many of our clients work with us in an ongoing relationship to continually develop their site and build their business.

Conclusion

Working with a web designer should be a positive experience that brings your vision to life. By defining your goals, communicating effectively, trusting their expertise, and staying involved throughout the process, you can ensure a successful collaboration. Happy designing!

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    Blackdog Media is a web design agency based in N. Ireland.
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